Jack Roden

September arrives with a quieter rhythm on Maui — the kind of month where the island feels introspective. Tourism continues its gradual return, businesses adjust, and community rebuilding progresses at a steady pace. This sense of balance is mirrored in the real estate market.

Visitor arrivals dip slightly from August but remain higher than early summer levels.¹ Spending, however, continues to rise — a trend DBEDT notes as a “robust post-recovery spending pattern,” often linked to higher-quality, longer-stay travelers.² This spending supports hotel metrics too, with STR reports showing an 8% year-over-year rise in Maui hotel occupancy.³

In housing, September continues the inventory expansion seen over the previous months. Condo inventory remains elevated, while single-family home supply stabilizes. Buyers now move more intentionally — comparing neighborhoods, weighing long-term insurance implications, and negotiating from a position of strength.

Key data points from September 2025:

  • Median condo price: ~$630,000 (-30% YoY)⁴

  • Median single-family price: ~$1.285M (-2% YoY)⁴

  • Condo months supply: 16.5 months⁴

  • Visitor arrivals: Up 2.4%, spending up 6.1% (DBEDT + HTA)¹²

  • Unemployment (Hawaiʻi statewide): 4.3% (BLS)⁵

UHERO’s September bulletin points to steady statewide wage growth and expanding construction-sector employment — signs of durable demand for housing long-term.⁶
CoreLogic’s national investor-trend report shows increasing investor activity in destination markets with price corrections over 20% — exactly what Maui’s condo segment is experiencing.⁷

For buyers, September provides clarity: more choices, better negotiation leverage, and a steadier pace. For sellers, accurate pricing and strategic marketing are essential.

Call to Action
If you’re evaluating whether September’s trends support your goals — whether you’re seeking a rental-friendly condo, a residential property, or acreage — I’d be happy to connect and walk you through your specific segment. Each part of Maui moves on its own rhythm, and I’m here to help you make confident decisions.

Sources (September 2025)

  1. Hawaiʻi Tourism Authority – Monthly Visitor Statistics

  2. DBEDT – Visitor Spending Report (September 2025)

  3. STR Global – Hawaiʻi Hotel & Lodging Report

  4. RAM – September 2025 Market Snapshot

  5. Bureau of Labor Statistics – Hawaiʻi Unemployment Data

  6. UHERO – September 2025 Economic Pulse

  7. CoreLogic – Investor Activity Insights 2025